Consolidates last-mile logistics and provides a more convenient delivery solution for customers
DHL Express MENA has signed a partnership agreement with FODEL to boost its last mile delivery services in the region.
FODEL is the first Pick-up and Drop-off (PUDO) network provider in the GCC that, through an advanced PUDO technology platform. It signs up and manages local merchants from across the region for alternative pick-up locations to home delivery.
FODEL connects e-commerce and logistics companies with local merchants, allowing for online customers to pick up their parcels from their preferred local stores, ranging from coffee shops to supermarkets and retail stores, at their convenience.
DHL’s customers will benefit from these delivery points by choosing them as pick-up options for their shipments. The partnership with FODEL consolidates last-mile logistics and provides a more convenient delivery solution for DHL MENA’s customers that is faster and more cost-effective.
Commenting on this partnership, Nour Suliman, CEO of DHL Express MENA, stated: “eCommerce in the MENA is on an upward trend and we anticipate that it will continue on its double-digit trajectory in the foreseeable future.
"As such, enhancing our B2C solutions, and especially our last mile delivery service, is of strategic business importance to DHL Express as we seek to continuously improve the customer experience and boost efficiencies through seamless delivery.
"Our partnership with FODEL will enable us to overcome any delivery challenges, particularly last mile, by building on its extensive network of PUDO locations for both collections and eventually returns.”
The partnership will drive operational and cost efficiencies for DHL, as well as consumer convenience and choice, while also tackling a range of environmental and operational challenges associated with online shopping and failed deliveries.
Commenting on this partnership, Soumia Benturquia , CEO & Founder of Fodel, stated: "With booming e-commerce demand, it's becoming critical to offer more convenience, choice and control to customers, while managing the logistics challenges of volume variance and returns.
"Thanks to the partnership between DHL and FODEL, we are improving the service level for customers across the GCC, offering them more options and better control on their deliveries."
There are currently more than 200 active locations across the UAE, Saudi Arabia, Kuwait and Bahrain while Oman will follow by the end of March 2021, alongside Qatar and Egypt later on in May.
DHL will also capitalize on Fodel extensive PUDO network of 2,500+ locations to further expand the reach to every residential area in MENA.