Hellmann's New SmartAir! Tracks Air Freight Shipments in Real Time
Air Transport

Hellmann's New SmartAir! Tracks Air Freight Shipments in Real Time

Platform completes tracking capability across Hellman's complete range of cargo

TLME News Service

Hellmann Worldwide Logistics, a full-service provider with worldwide operations, is launching SmartAir!, a new tracking tool for the real-time tracking of air freight shipments.

Together with the Bonn-based start-up BlueBox Systems, Hellmann developed a web-based platform, which provides customers with comprehensive information about their air freight shipments at a glance, regardless of airline, route or type of shipment.

With this innovation, Hellmann closes a gap in the live tracking of transports and takes a pioneering role in the logistics industry in times of ever more closely synchronized flows of goods in global supply chains.

Based on GPS coordinates, SmartAir! provides information on all stopovers and loading times for live tracking of shipments.

In addition, the system offers numerous analysis options for the performance of individual airlines, routes and airports: Which departure airport has the fewest delays? Which airlines deliver most reliably?

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This information enables quick and easy evaluation of providers and routes, thus creating the prerequisites for optimizing supply chain management.

Hellmann therefore completes its product range for shipment tracking and can now offer a customized tracking solution for every mode of transport: Smart Ocean for sea freight, SmartAir! for air freight and the universally applicable Smart Visibility trackers.

These record, in addition to tracking data, extensive information on humidity, temperature, incidence of light, vibration and door opening, thus enabling detailed transport control of shipments.

Henning Pottharst, Product Manager Smart Visibility, Hellmann Worldwide Logistics said: "SmartAir! is a real game-changer in the tracking of airfreight shipments, which has not been available on the market in this way before.

"In times of digitalization and ever smaller time windows for decisions, quickly available real-time data within global supply chains are becoming increasingly important. This will also be of particular relevance in the upcoming distribution of Covid-19 vaccines."

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