Scania’s New  Generation Trucks  Now in the Middle East
Smart Transport

Scania’s New Generation Trucks Now in the Middle East

New line focusses on customer profitability

Scania, a leading provider of transport solutions, has announced the launch of its­­ new and complete truck range in the UAE.

Scania’s new truck generation is extending its offering, and can now, with its unique modular system, supply more performance steps, connectivity, and a comprehensive palette of productivity-enhancing services as well as customised transportation solutions.

The promise is that Scania's customers will always be able to carry out their work in the most sustainable and profitable way, regardless of industry and area of application.

With the complete new truck range, Scania is setting a new standard for what is premium in the transport industry. The new range is the result of ten years of development work and investments of over two billion Euros.

Scania’s Tailor Made Modular System
Scania’s Tailor Made Modular System

Loaded with enhancements, the new truck range further improves Scania’s already strong fuel performance due to factors such as improved powertrains and better aerodynamics.

Another notable feature is the availability and offering of 24 different cab models. With driver’s safety at the forefront of Scania’s goals, the new truck range also provides the world’s first rollover side curtain airbag.

Speaking on the launch of the new range in the UAE, Özcan Barmoro, Managing Director of Scania Middle East, said: “Scania’s new truck generation aims to drive the evolution of the transportation industry in line with the ambitions of the UAE National Agenda 2021.

Scania: UAE Can Slash CO2 by 20%

“It has efficiency in both fuel economy and performance incorporated into a design inspired by the Scania heritage. Our new truck range will contribute to the ambitions of the UAE to become a sustainable nation, powered by smart technology solutions.”

Thani Al Shirawi, CEO of Al Shirawi, distributor for Scania in Dubai and Northern Emirates, said: “Scania’s trucks are popular in Dubai/Northern Emirates due to their robustness and reliability, as well as the sales and aftersales service support extended 24x7 by Al Shirawi's highly competent factory-trained team.”

Moeen Bin Brook, CEO of Bin Brook Motors & Equipment LLC, distributor for Scania in the capital, said: “Scania products are designed for different customer applications, with the total operating economy in mind.

“For us in the region, especially with the new Scania XT, Scania’s focus on tailor-made solutions for each application will increase uptime and the earning capacity of construction segment who have to cope with tough challenges.”

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