Digitalisation at the Forefront of DHL’s Corporate Strategy

Digitalisation at the Forefront of DHL’s Corporate Strategy

Mary Oxley, VP Marketing & Sales MEA, DHL Global Forwarding underlines her company’s priority for digitalisation

The opening session of TLME’s Future-Proof Technologies Conference held recently in Dubai began with conference moderator and industry thought leader Lars Jensen asking the panel where transport and logistics operations stand today in terms of automation and digitalisation? And what would be a realistic outlook for automation in the industry over the next two or three years?

Mary Oxley, VP Marketing & Sales MEA, DHL Global Forwarding said that digitalisation was a core corporate strategy for the DHL Group. This strategy was three-pronged focussing on customer experience, building resilience and managing data. Sustainability was another key focus area for DHL.

Ms Oxley said that DHL has been working on technologies like blockchain and AI for years and the company was looking to take the application of these technologies “to the next level” in their operations.

Across the world, automation in supply chains was at different stages because of variations in populations and technologies. “In different markets we see different stages of growth and evolution,” said Ms Oxley.

Read More: Collaboration and Competition Can Create Sustainable Supply Chains

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