Cainiao to Automate Two Smart Distribution Centres for Daraz Pakistan
Photographer: Maciej Bledowski

Cainiao to Automate Two Smart Distribution Centres for Daraz Pakistan

Located in Karachi and Lahore they will be one of the most technologically advanced logistics facilities in South Asia

Cainiao Network, (“Cainiao”), the logistics arm of Alibaba Group, and Daraz, South Asia’s leading e-commerce platform, have announced upcoming plans to automate Daraz’s two smart distribution centres in Pakistan for Daraz.

The distribution centres will be equipped with innovative smart technologies, such as an automatic assembly line and smart distribution set-up.

It will utilise Cainiao’s proprietary solutions, including e-PLC,control algorithm,WCS, to ensure operational quality and stability.

The project marks a new milestone for Cainiao as its first deeply integrated network of distribution centres in South Asia. To date, Cainiao has built hundreds of automated distribution centres of varying scales in the Chinese mainland, and 10 smart distribution hubs across Europe, Asia, and America.

Dr. Ding Hongwei, General Manager, Cainiao Technology said: “As Daraz’s official logistics partner, we are committed to growing its logistics capabilities in the region.

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"By extending our technology to the logistics ecosystem in South Asia and beyond, we hope to also raise awareness of our smart logistics offerings and technology applications to help the industry.”

The shifting consumer behaviour toward online shopping represents immense opportunities for e-commerce merchants in the region. By modernising logistics distribution, Cainiao will relieve the immense logistics pressure faced by the industry and usher in a new age of smart logistics in the region.

Mr Bjarke Mikkelsen, Daraz Group Chief Executive Officer and Founder said: “Strengthening our logistics infrastructure and technology is critical in scaling our operations in Pakistan.

"By tapping on smart technology, Daraz is able to enhance our customers’ experience by providing more efficient logistics distribution. We look forward to continuing our partnership with Cainiao to grow our logistics capabilities.”

Mr Ahmed Tanveer, Chief Operating Officer for Daraz Pakistan said: “This sort of technology is coming to Pakistan for the first time – the partnership with Cainiao will bring immense knowledge sharing for the industry and help Pakistan in its efforts towards digitization.

"Along with that, this automation will increase Daraz’s sorting capacity by over 4x and decrease manual errors by over 90%. We are very excited to welcome Cainiao and look forward to working with them to bring global best-in-class technology and logistics solution to Pakistan.”

Read More: Fast-emerging Trends Impacting Warehouse Automation in the Middle East

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Transport and Logistics ME