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Emirates Skywards Celebrates   25 Million Members 
Air Transport

Emirates Skywards Celebrates 25 Million Members 

Marks the milestone with major discounts and surprises  

TLME News Service

Emirates Skywards, the award-winning loyalty programme for Emirates and flydubai, has touched a new high - 25 million members.

Emirates Skywards is celebrating this key milestone with exciting offers and surprises for its members, starting 12 September.

This includes 25% discounts on upgrades and reward tickets on selected flights to and from Dubai, a network-wide special Cash+Miles rate on Emirates and flydubai flights, and a 25% discount on buying and gifting miles.

Competitions and prizes at Emirates Terminal 3, starting 22 September, are all set to wow travellers.

In the last 18 months, Emirates Skywards has added five million members globally, which is a staggering average of 277,777 every month, 9,259 every day, and more than six members every minute.

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The UK continues to lead the Top 5 table with 3.2 million members, USA with 2.3 million, Australia 1.9 million, India 1.8 million and UAE 1.7 million.

This may not come as much of a surprise to members, as Emirates Skywards has worked hard to expand its appeal across regions and demographics.

The programme now has 157 partners spanning the globe, including 15 airline partners. Emirates Skywards also partners with more than 100 hotel brands and two online aggregators, providing access to 30 million properties and rooms globally.

Just in the last financial year 2018-19, members from 185 countries redeemed 1.2 billion Miles at Dubai Duty Free, and 6,431 members redeemed 77 million Miles for 10,344 tickets to premier sports and cultural events globally.

Hundreds of thousands more enjoyed upgrades, used Cash + Miles to book flights on Emirates and flydubai, and got reward tickets.

Emirates Skywards has also launched three apps in three years that make earning and burning Miles within easy grasp of a mobile device.

Emirates Skywards' celebratory offers will be available on emirates.com from 12 September 2019.

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