New pop-up showroom hopes to boost Middle East sales
To further create brand awareness and increase sales in the Middle East, Tesla Motors has opened a temporary showroom at the Mall of the Emirates in Dubai.
The showroom is in addition to the Tesla retail store and service centre located on Sheikh Zayed Road.
Displaying the Model S and Model X, the 220-sq-m showroom, open until February 2019, gives shoppers a chance to learn more about Tesla’s products first hand.
Tesla’s over-the-air software updates add functionality, enhance performance, and improve the driving experience. Updates to the car can be received remotely without visiting a service centre.
Tesla had high-profile UAE launch at Dubai in February 2017.
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