Professional Printing Services Still Consistently Used and Favored Among Consumers – Including Millennials, Small Business Owners
A new survey released FedEx Office, a printing, packing and shipping services subsidiary of FedEx Corp. shows that consumers and small business owners find comfort and prefer tangible, printed materials, despite an increasingly digital and on-demand society.
More than nine in 10 consumers agreed there will always be a need for printed materials, with almost half (49 percent) of those surveyed saying a world without paper would make them feel stressed or annoyed.
In the survey, FedEx Office explored the opinions of consumers and small business owners to learn more about their preferences and purchasing habits regarding professional printing services. Among the key findings:
Survey participants who were small business owners said that having materials printed professionally reflects positively on their business, and consumers agreed:
“In an increasingly digital world, where tablets, computers, phones and TVs are our main sources for consuming and engaging with information, FedEx Office recognizes the importance of print, from helping business owners succeed to assisting students in reaching their project goals, and everything in between,” said Brian Philips, president and chief executive officer of FedEx Office.
“Along with the continued use of printing services, individuals polled in this survey said price, convenience, and customer service are most important to them when deciding where to print. FedEx Office excels in these target areas to not only meet, but exceed in meeting the needs of our customers,” Philips says.
Digital printing, professional finishing, document creation, signs and banners, direct mail, copying and corporate print solutions, along with full-scale shipping and packing services are all available through the national FedEx Office retail network.